" Abans i Ara" a journey through time aimed to tell a 100-year conceptual story in 80 seconds via a single postcard to showcase a nostalgic feeling of places, people character, activities and stories then and now. ππ°οΈ
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Research
In this phase of project, there are 3 main pillars of preparation of research :
User Experience Breakdown
Design Tools
I'm using combination of different software for this :
Canva for combining the design
Blender to design the 3D components
Runway to design AI generated videos from old photography
Adobe After Effect to create the visual effect and motion experience
Figma to design the interface of the experience
Onirix to design the AR Experience
For this projects, i need to think about 2 side of the coins , what people see within the exibition , frontstore experience and what people see in virtual experience.
For the frontstore experience, as the concept is sewing the experience of " using the newest technology to see the oldest story " , i choose to use a very antique wooden ironing table as a base, covered with the a very antique table cloth, borrowed from a friend grandfather back in the days.
This was followed by sewing a part of the cloth to create a path that symbolize past to the future.
Feedback : Many people who visited talks about this concept and they came to me especially to ask about this concept, im really happy to make this decision up until this point of the concept.
I had decided to sew part of the postcard into the path, to make sure the example of the postcard to stay within the intended place as well :)
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The Exibition days
As this projects runs for 5 days , limited on certain hours of 2 hours window a day, i personally feel that the project successfully combined history, technology, and user-centered design to create a unique and memorable experience for Festa Major visitors.
Some collage of photos gallery , as i cannot add them all .. i have atleast 150 of them π₯Ίπ€
Link to the experience : https://www.instagram.com/reel/CwMo3hasunO/?utm_source=ig_web_copy_link&igshid=MzRlODBiNWFlZA==
The analytics and the impact of the project are kept privately for partners and collaborators eyes, but let's just say i'm grateful for the result π€π₯Ί
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